Home Up Pre-Class Problems Brochures Case Study Rubric




(A ranking system is used whereby the set of brochures is placed in one of three categories--Incomplete, Complete, Outstanding. Using this system it is possible that a student could produce a very good set of brochures but end up with a B grade.  There is some subjectivity involved with this type of evaluation procedure but some of the attributes that are normally considered to influence the reader's judgment are seen below.)






















*Overall visual impact




















Paper Quality




















Graphics (Communicative, related to the message, supportive of the message,...)




















Colour shows Professional Quality (Aesthetically pleasing). Black and white where/when structurally appropriate (e.g., a mini newspaper with adds, editorials, simulating comic strips, pictures, headlines, etc.) or thematically appropriate (e.g., the topic is "There are no Grays in Racism" so black and white would support the message)





















Font Size (Reasonable, Legible, Varied,...)





















Headings (logical, brief, clear, communicative)










































*Content  -Interesting (Stats,  Facts,...)





















*Content -Encouragement for Targets (such as, parents, children, community, ...)





















*Content  (Accurate, Sufficient, Balanced)





















*Content  -Valuable for intended audience





















*Content  (Information re Text, re Education?)





















*Content Load (Light/Right/Heavy)





















*Strategic--Valuable strategies





















*Sample Strategy-- B-Mod  For Decreasing Problem Behaviour





















*Strategy  -Practicality/Usefulness










































Resources  (Books, Articles)





















Resources   (Organizations)





















Resources   (WWW, Web)





















Resources  (Other...)





















*School Functions/Education Related





















*Parent-Friendly/Reader-Friendly Language





















*Authenticity (real rather than a simulation)





















*Creativity (Fluency, Flexibility, Originality)





















Myths & Facts & Interesting Items





















Tables and Charts










































*Tips / Lists




















*Substantive and Key Areas

Educational Psychology 80-203 (01) (02) (03) (04) (40)

Interpreting Grades for the Authentic Assessment Format

Low--- 0 (C range)

minimal effort and quality--lacking in most substantive areas

Level 1 (B- Range)

strong in a one or two areas but lacking in many key areas

Level 2 (B Range)

strong in a few areas but lacking in several key areas

Level 3 (B+ Range)

strong in a few areas but lacking in a few key areas


Level 4 (A- Range)

strong in most areas but lacking in a few key substantive areas

Level 5 (A Range)

strong in most areas with no substantive information missing.

Level 6  (A+ Range)

strong in all areas with no substantive information missing


 However, remember no more that 50% of the grades are to be in the A range (A-, A, A+)