view . fall 2012
25
“Before I picked up the phone to make my first
call as a student canvasser, I was uneasy about the
responses I’d receive on the other end.”
Kaleigh Clark, a UWindsor student telephone canvasser
for each of the past four years, says the prospect of asking
for money for the Annual Giving Program (AGP) during
tough economic times was daunting, but the positive
responses she received have been rewarding.
“UWindsor alumni are a pleasure to speak with, and
philanthropic when it comes to supporting their university,”
she says, adding that each positive conversation further
spurred her enthusiasm. “As each call ended, I really looked
forward to making the next call and the next connection.”
Since 1985, the AGP has served as the primary vehicle
for all alumni, parents, and friends to help support and sustain
the exceptional education at the University of Windsor.
In addition to the funds it raises each year, the AGP
provides a collateral benefit, says Jonathan Braniff, vice
president, University Advancement. “The tremendous
impact of AGP comes from not only the financial support
the University receives, but from how the sharing of
experiences among current students and alumni ignites
a real community spirit in both. This is essential to
UWindsor’s enduring success.”
The UWindsor Phonathon Program team consists of
more than 40 current students from all nine faculties who
possess a wide range of talents, and are working towards a
myriad of goals. The phonathon takes place from the end
of September to the end of November 2012.
“During that time, our callers will connect with
thousands of alumni and friends of the University,” says
Mona Dosen, who co-ordinates the phonathon. “The gifts
they receive will provide extraordinary opportunities for
learning and discovery. They can augment our existing
financial aid programs,
enhance academic
program offerings, upgrade
library resources and lab
equipment, and help meet
the University’s emerging
needs and challenges.”
Each caller’s goal is to
ensure that the experiences
of future students will be as
fulfilling as their own, Dosen
says, adding that, “Our
students enjoy speaking
with you. So when your
phone rings this fall and it’s
a UWindsor student, we
hope you’ll answer the call
and stay connected to your
alma mater.”
n
v
Annual Giving
ANSWER THE CALL
BY JENNIFER AMMOSCATO
Total funds raised: $684,000
Total funds raised: $604,580
Number of donors: 5050
$135
Average gift
Average gift
Average gift
$148
$179
Number of donors: 4085
Number of donors: 4937
Total funds raised: $885,000
Overall Annual Giving Program: Three-year Comparison
2009/2010
2010/2011
2011/2012
